More recently, Blue Apron teamed up with Stella Artois to create a Super Bowl-themed box.
This helps drive incremental revenue per customer and allows the company to better invest in retaining and engaging with its users.īlue Apron also counted on partnerships to help drive growth, such as a Walt Disney Co (NYSE:DIS)-inspired meal based on the "Soul" film.
"īlue Apron's Product Innovation: Blue Apron saw success in 2020 by introducing customizable food options or initiatives built on special occasions like Thanksgiving, the CEO said. "We can take pretty much anything and break it down into individual portions on our own so we don't have to only rely on pre-packed ," she said.
Investments in automation help the company derive greater efficiency from its workers and helps support overall margins. Alternatively, participants may access the live webcast on Blue Apron’s Investor Relations website at. Related Link: Blue Apron's CEO On Management Turnover, COVID-19 Safety, Standing Out Among Meal Kit Rivalsīlue Apron's Investments In Technology: Blue Apron makes use of automation technologies and tools that help with food preparation, Findley Kozlowski said. The earnings conference call can be accessed by dialing (877) 883-0383 or (412) 902-6506 the conference ID is 3162950.
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